The Experience Economy Revisited Part 3: 10 Years Later

As is true of everything in business, executing a great idea is far harder than generating enthusiasm for a great idea.  I see this played out all the time in my line of work.  It’s very easy to drop in to a city for a couple days, meet some talented folks, generate huge excitement forContinue reading “The Experience Economy Revisited Part 3: 10 Years Later”

The Experience Economy Revisited Part 2: 10 Years Later

“If, and only if, you charge for the time your customers spend with you, are you in the experience business.”  — The Experience Economy This is one of the most challenging concepts for business owners to understand.  At any scale.  It illustrates the fundamental gap between a service business (in which a company charges forContinue reading “The Experience Economy Revisited Part 2: 10 Years Later”

The Experience Economy Revisted Part 1: 10 Years Later

It’s been just over a decade since I read The Experience Economy for the first time.  Bought it in hardback as there was no way to download it to a tablet.  It looked imposing: black cover, a weighty title, degreed individuals pouring mountains of research into a topic that, at the time, was so farContinue reading “The Experience Economy Revisted Part 1: 10 Years Later”

Forget About Doing What You Love.

“Happiness comes from the intersection of what you love, what you’re good at, and what the world needs. We’ve been told time and again to keep finding the first. Our schools helped developed the second. It’s time we put more thought on the third.” — Oliver Segovia As a young man I was encouraged toContinue reading “Forget About Doing What You Love.”

The Lost Art of Appreciation

The research firm Towers Watson recently released a fascinating study on employee engagement, appreciation, and job satisfaction.  Their findings are summarized as follows: “The single highest driver of engagement, according to a worldwide study conducted by Towers Watson, is whether or not workers feel their managers are genuinely interested in their wellbeing. Less than 40 percentContinue reading “The Lost Art of Appreciation”

How do you measure happiness?  It’s a fascinating question and one that blends psychology, neuroscience, economics, and other interdisciplinary measures.  Happiness research has also been finding favor among business types in the last few years as people attempt to determine exactly what makes us happy and if there is some fixed measurement to rank anContinue reading

The Happiness Re-Wire

What is happiness?  You know when you’re happy–it’s a very circumstantial emotion.  You also know what makes you happy.  For some people it’s a trip to the mall.  For others it’s an unexpected call from a friend.  But what about the ‘why.’  Why are we happy when we’re happy?  It’s a question that Harvard scholarContinue reading “The Happiness Re-Wire”

The Thank You Note

I’m in the media business.  Let’s just get that on the table.  I’m not an ad man’ per se.  It’s something my company does.  I’d like to think that what I do has meaning beyond demographics, impressions, creatives, campaigns.  Advertising has changed, or at least, is slowly changing.  We’ve seen ‘the social media revolution’ roll inContinue reading “The Thank You Note”