Matthew Tyner (@MatthewTyner) is the Vice President of Marketing for Valve + Meter (www.valveandmeter.com). In this episode he answers important questions about doing business in the digital world: What does a winning digital campaign look like? How should home service business owners allocate funds for their on-line presence? Which digital media are delivering the best returns? And many, many more. This is Matt’s second interview and his expertise is on par with the best. Enjoy!